Client
CASE STUDY
Timeline
4 Weeks
Services
Digital Environment
Web Design
Virtual Reality
Art Direction
VERSE
FAB
VERSE
FAB
VERSE
FAB
VERSE
FABVERSE

dylan beckwith

ux designer + Digital enviroments
The FABVERSE represents a milestone in the evolution of eCommerce by offering a next-generation shopping experience. As a virtual world, it provides users with a distinctive and engaging shopping and event environment. The FABVERSE enables the acquisition of digital fashion, the addition of skins to digital wallets, and the purchase of sustainable fashion. It serves as the initial foray into a fully integrated shopping experience in the Metaverse, complementing the traditional 2D shopping experience already accessible on the web. Visit the link above to walk through this immersive store!
the
process

the problem

For the final segment of the Information Architecture  graduate course, my team and I were tasked to take an upcoming technology and integrate it into our chosen non profits redesigned website.

Goal

The challenge is to bring innovation to the eCommerce industry by delivering a cutting-edge, immersive shopping experience that seamlessly integrates with the growing Metaverse ecosystem while providing users with the ability to purchase a wide range of digital fashion and sustainable products.

Solution

The FABVERSE serves as a solution to the textile industries carbon footprint, offering a new dimension to the eCommerce experience and paving the way for future advancements in this field.

The solution was defined as a hybrid online shopping experience, were a user would explore a flat webpage, exploring digital assets, but would have the opertunity to step into a digital retail world and explore a new medium of design and retail.

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